Saturday, February 10, 2007

The Untold Secret To Explode Your Adsense Clickthrough Rate

A lot us who are into adsense business know that to increase adsense earning potential, we got to increase that clickthrough rate.

But just how many of you have come across articles or websites teaching you about increasing your adsense clickthrough rate, talking about the same thing?

A lot right?

They tell you about blending your ads into the background, using text ads rather than image ads, reducing other advertisement distraction, upper fold ads placement and yada yada yada….

While these tactics are not wrong and in fact might help you to increase the adsense earnings in the long run, but nonetheless, there is another method that can be implemented which will work like gangbuster.

This method simply requires you to deploy videos into your web pages.

And yes, you would employ the use of videos alongside your adsense pages!

In this method, what you need to do is to source out good relevant content videos from either youtube.com or video.google.com.

Getting the videos onto your web pages is just the matter of copy and paste the object codes onto your html source.

For instance, if you were to source out video content from youtube, you can highlight and copy the embedding codes from the “embed” column on the top right corner.

Then you would paste the codes onto your web pages and voila you’ll instantly have great content along side with multimedia rich videos.

But the real secret doesn’t just stop here. You have to make the right placement for better clickthrough rate.

I would suggest that you modify the video border width and height from the codes to match with a 250X250 adsense ads which are place side by side with the video.

A great example of such usage is shown below http://www.tips.com.my/Article/The-Benefits-of-Getting-a-Wedding-Planner/28659

From the example above, you can see not only the page provide good content about the subject, but also the corresponding video on top of the page. Then the adsense ads which are residing next to the video are shown which aptly complement the whole subject. This video usage was known to have increased the clickthrough rate as much as 100%.

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